Michael Schnabel Travels to Athens With Range Rover
In his latest project with Range Rover, photographer Michael Schnabel traveled to Greece to capture the contemporary, sleek feeling of the Evoque. In a compelling series of images, Michael captures the car as it travels through the streets of Athens where the beauty of the historical city compliments the luxury of the vehicle.
“Usually, my productions are very structured, where someone scouts locations beforehand. This shoot was really instinctive, although we did do some research. We flew to Athens, and cruised around the city for a day and found some nice places. The car was located in Athens, and the city itself was super accommodating, even though we didn’t use local production. I was amazed. Everyone was super easy going and we felt so welcomed there. It felt right to shoot there. The Evoque is a classic car, so it’s essence is a city with a lot of history. It’s much more of a city SUV than an off-road SUV.”
The team agreed on a general look and feel, and the collaboration with Michael felt natural. Michael took risks with some of his signature touches including layering, double exposure and shooting through the glass. “I sometimes use a lot of layers in my work. I do that a lot because to me it resembles how dense our life is, how many layers our lives have. There’s just so much going on in the world. The layering relates to the many layers of our lives,” explains Michael. “This whole shoot was pretty spontaneous. We had different priorities for what we liked and what we wanted to catch in variety. The art director knew what he wanted and gave me a lot of room to create. Sometimes I would shoot through the glass of the car it would give me extra layering. Sometimes I use these big tools and it’s totally controlled, but this shoot was very different and I think it worked out really well.”
Michael's passion for both automobile photography and travel brought the project to life, giving him the ability to tell the story in an innate way that conveys a sense of belonging for the Evoque on the streets of Athens. “I’ve never been to Greece, I was very excited to go to a place which I have never seen. Shooting in December in the southern part of Europe is just rewarding. I haven’t shot with such a small team in a while, so it was really nice. Wherever you see the car in motion in this body of work, it was actually in motion. We did a lot of car to car shooting from one Evoque to another Evoque. It honestly felt a little bit like a personal project which made it special too. I got to drive the car, it was a great ride.”