• 5.29.14

    John Moore's Ethereal and Powerful Style on Film

    John Moore styled the wardrobe for the love-torn protagonist of Schön! mag's latest fashion film, "Revelation." He created an ethereal look from silks and chiffons for the opening scene, and a powerful presence with a metallic dress for model Nola Palmer's narration, using selections from Alberta Ferretti, Moschino Cheap & Chic, and Kiki de Montparnasse. "John is a friend and collaborator who contributes creative concepts to my work," remarked the director, Alexander Haessner. "His styling is natural and clear, yet bold and sophisticated."

    In describing the particular challenges of styling motion pieces, Moore said, "With film, we have to do a take and find out whether the outfit moves in the desired way; for example, in the part where she's floating, I needed the fabric to billow, but not be too busy ... with print, it's all done in an instant and can be manipulated pretty easily." Though, he added, "With Schön!, there's no limitations. The editors allow me the freedom to interpret the clothing and know that they'll get something creative in return, which is great."

    Director: Alexander Haessner


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