• 3.2.18

    Jason Schmidt's Collaboration with Creatives Goes Wild for T Magazine

    This weekend the entertainment world will direct their gaze to the Dolby Theater in Los Angeles for the Academy Awards, but even as the highest awards in entertainment are doled out creativity continues percolating throughout the industry. This month, T Magazine ran a story about the renewed interest of artistic companies and their effect on the current creative climate. Jason Schmidt was brought on to photograph three of the more impactful groups working today: Oskar Eustis’ troupe working out of the Public Theater in New York, Noah Baumbach and his collaborators, and the ever-evolving cast and creative crew behind Ryan Murphy’s shows that include American Horror Story and American Crime Story. Each of the three images is unique in its own way, but since Jason was working with creatives he left room for collaboration. “Each one had a pretty good plan going in and I would say the pictures are figured out at least 50% before we go in,” Jason explains. “That allows for enough things to happen on the shoot that we’re sort of covered, we know what we’re going to get but then we allow for certain things to happen.”

    Jason is known for photographing groups and photographing visual artists, but it’s not as often that both of the worlds collide. And in this case, the artists he was directing were well-known performers (some of who are nominated for Oscars, and some who have won them in the past) and directors in their own right. That adds to the pressure. “I love the adrenaline on these shoots, particularly because a lot of these people are directors. So, to direct directors is kind of intimidating,” says Jason. “The pictures would look very different if they were shot for a different magazine. T Magazine, they wanted the pictures to feel a little bit off, or a little bit different.” Jason finds that the interest for off-kilter options ends up freeing him and his subjects to create something different.

    Jason sees it as a goal to create images that are unique. He wants to make sure that his photographs are different from what we’re used to seeing. There are plenty of photographers who take gorgeous photos of groups of famous people. Jason wants to come at it from a different angle, and the way he does that is allowing moments to unfold in real time and not plan everything. When he was photographing Baumbach and company at the Mandarin Hotel, he noticed that one of his actors was itching to move and it changed the entire image. “Once we started to take the pictures, after a few minutes Adam Driver - he’s really pretty much like the kind of guy you would think he is - I was like, ‘Adam, you want to get up and move around?’ and he’s like “YES!” and he stood up started climbing on the table and put a chair on the table. In any of these group shots you have to go in with a pretty good plan but at the same time it’s important to allow for things to happen.”

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