• 8.12.10

    B&A Illustrators in SIGnature Magazine's First Online Issue

    Sara Hayward, Am I Collective, and Ben Wachenje all contributed to the latest issue of SIGnature magazine, published by Pace Communications. Sara Hayword's collage graces the cover, with portraits by Ben Wachenje and animated features and illustrations by Am I Collective. The publication targets Bluetooth SIG members, a large and diverse international group of companies that work together to further the use of Bluetooth short-range wireless technology. For the first time ever, the magazine is publishing a digital version that can be viewed online, greatly increasing its readership and providing accessibility to people everywhere.

    Says Art Director Larry Williams, "When we initiated this project, I was looking for multiple illustrations and animations that would work best across multiple platforms. With the variety of talented illustrators in Bernstein & Andriulli's arsenal, I knew I was going to find the perfect match." For the cover, Sara Hayward's work was "a clear winner" after Williams presented several options to the client.

    Am I Collective was called on to work for an interactive feature that included animating their illustrations. Comments Williams,"The designers at Am I Collective are truly great collaborators and know how to take an idea and bring it to life in stunning fashion. The special report was about health and fitness and a few of the guys at Am I Collective were even drafted as models to run, jump, and perform all kinds of exercises."

    Wachenje illustrated a series of portraits of technology experts. The clients liked the portraits so much, that Williams notes "this will be our new style going forward." To view the work by Hayward, Am I Collective, and Wachenje, visit the Bluetooth website. The magazine is also available via the Apple App store and Amazon.com. Take a look to learn how Bluetooth technology has become an increasingly indispensable part of home, work, and personal lives.

    SIGnature Magazine, the Bluetooth Quarterly
    Sara Hayward
    Am I Collective
    Ben Wachenje

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