Shabdiece Esfahani and the Vince Camuto Lifestyle
The word “Lifestyle” is thrown around too often for brand advertising, diluting what it means when we talk about campaigns like Vince Camuto’s latest which is pure lifestyle. With styling by Shabdiece Esfahani, the Spring Summer 2018 campaign is expansive beyond what we have normally come to expect from fashion brands. An almost unbelievable amount of locations, set ups, and looks proves that the brand’s latest season offers styling that can go wherever you want to go, and Shabdiece’s work makes it as accessible as ever.
Photographed by Jason Geering on Longboat Key in Florida with Georgia Fowler in front of the lens, Shabdiece was able to assemble a dizzying array of looks perfect for every situation, elevating each in turn. Using the textures, patterns, and colors in Vince Camuto’s collection, Shabdiece plays of every environment to create contrast and confluence. A windswept fence at the farm, a quiet resort breezeway, an ocean swept promenade wall. Each are lent extra grace in how Shabdiece wields these looks, offering a new way of understanding what it means to explore a new “lifestyle.”