Creative & Art Direction
Albie Alexander is an Award-Winning Creative Director, notable for his distinctive work in the immersive experiential space. Formerly the founding Creative Director of 29Rooms, over the years he has created cultural experiences that unlock imagination, ignite creativity and dare people to dream bigger. Working with some of the world’s biggest brands and artists, Alexander specializes in cutting through the noise to craft otherworldly narrative-driven spaces that inspire raw human connection. Alexander explores the intersection of theatre, live experience and immersive art to create transformative spaces of both introspection and interaction that profoundly impact the lives of the audience. In our increasingly technological world, he believes that it is more important than ever to create collective experiences that spark important conversations and lasting memories.