Sawdust Imagines a Collective Future for Wired UK
What does the future look like?
This is a question that has inspired the imaginations of artists, scientists, historians, businessmen, and practically everyone else the world over for millennia. The exponential development of technology means that the future is coming at an ever faster pace and we need to be prepared. Few publications get access to what future technologies look like, and fewer still get the kind of access that Wired does. They’re well poised to help us see what the next evolutions will look like and so they’ve began publishing Wired Horizons, a special series to show off what they think is most exciting. They invited Sawdust to create their very first cover in imagery that blurs the line between typography and illustration.
The cover that Sawdust created for Horizons plays on the idea of horizons in a fascinating way. We think of a horizon has being the line between the earth and the sky. It’s that far off point where the future is, where we are going. But depending on where you are, horizons can be different – we may not all be marching in the same direction. In the image that Sawdust created there are a series of geometric bodies, each with their own hard line between their tangibility and the space beyond. They are all separate, implying different reaches towards a future, but embedded in them are the letters that spell “Horizons,” implying that they create something together, bonded by their proximity. It’s a visual reminder that even if we imagine different futures we’re all in this together.