Sam Robinson Takes New Look in a New Direction
Sam Robinson recently shot a re-branding campaign for New Look fashion shops. The UK-based global retailer launched an updated logo and brand personality to coincide with the release of their summer season; Sam Robinson was brought in the photograph the entire thing. His images can be seen in a slew of magazines, in all New Look stores and on their website. New Look was so please with the way the campaign turned out that Sam’s been signed to also shoot the autumn and winter collections.