• 4.23.15

    Marc Hom Is All About Trust

    In one month, Marc Hom has two covers releasing for Vanity Fair Italia. For both he photographed some of Italy’s most beloved movie stars, starting with Raoul Bova, and then the ever-elegant Margherita Buy. Marc’s portfolio is already a deep archive of celebrity portraits, but Italy’s film community is a little different. Marc is building his relationships there, and those relationships are built on trust. “It’s all about a trust to get someone to get comfortable,” says Marc. “There’s so much that goes into these intimate moments when you photograph somebody.” Both Raoul and Margherita's distinct personalities suffused each shoot with their personalities, and it was up to Marc to capture those for each cover.

    Photographing film stars presents its own set of challenges. Marc is obviously shooting static images that provide a decidedly different point of view from film. But each of these movie stars is most adapted to a more fluid style. “They’re used to moving and being free to move around, walking from one place to another. So I try to make the same scene as if it were a movie,” says Marc. “Make them not think that they’re doing a still photo but more a moving element.” He creates actions around the set, and keeps the whole production agile so they can follow the whims and energy of the actors on set. Actors live in front of cameras; that's what an actor's job is. They take on the lives of their characters and then forget the crew is there, offering a performance that is intimate and breathing. Marc's setups allow for them to continue that process they know, playing the part of themselves in a natural way.

    Shooting Raoul was particularly exciting for Marc. “He was just really good,” says Marc. “He really took directions well. I had an idea with the blinds and the light which created a small element to the image that gave it just a little spice. I really liked that and he did too.” The cover with Raoul is the perfect example of what happens when a photographer and subject work together seamlessly. Each brings the elements only they could: Marc's compositional vision pairs with Raoul's generous moment and they capture an ephemeral moment, crystalizing it on the cover of Vanity Fair.

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