Levi's Is Equipped With Makeup Artist Amy Chance
Levi's enlisted Amy Chance to provide the makeup for its Equipped campaign, a celebration of "doers: women and men who wake up every day, connected to their source, working hard at what they love – defining their own frontier," according to the brand's website. Chance and the team traveled to thirteen locations during the six-day shoot, capturing rocker mom Nikki Monniger at the airport ("#Equipped for the Runway") and skateboarder Sebo Walker in the Chrysler Town and Country van he's called home since 2010 ("#Equipped to Live Lean").
"The models were 'real people,' so it was important to make them look great, but keep with the same style of makeup that they usually wear," Chance explained. "I used Giorgio Armani Luminous Silk foundations because they even out skin tone while remaining really sheer. Chanel cream blushes created a natural flush and NARS Velvet Matte Lip Pencils gave lips pigment without appearing overdone."
Photographers: Jeremy and Claire Weiss/Day 19