Don Sumada Styles 'Deep Blue' Cover
B&A's Don Sumada styled the cover for "Deep Blue," New York Times bestselling author Jennifer Donnelly's latest young adult novel and the first book in Disney Publishing Worldwide's Waterfire Saga. The inaugural installment follows Serafina, "a mermaid of the Mediterranean Sea, awakening from a strange dream that foretells the return of an ancient evil," according to a press release. "Her dark premonitions are confirmed when an assassin's arrow poisons her mother. Now, led only by shadowy visions, she must search for five other mermaids who are scattered across the oceans, seas, and freshwaters of the globe. Together they will form an unbreakable bond of sisterhood and uncover a conspiracy that threatens their world's very existence."
Sumada, the art director, and the photographers discussed concepts ahead of the underwater shoot. "Because of the specifics, I knew we had to make the dress – and two, at that, in case we needed a backup," Sumada said. "There was some back and forth with sketches and swatches before the design was approved and we went ahead with the construction of the garment." The team rented a pair of incredibly detailed mermaid tails, which had to be taken into special consideration. "The dresses needed to fit over them and it all had to look 'real.' Getting the models into the tails – which were really heavy – was a bit difficult, but once everything came together, it looked amazing" – and helped create an attention-grabbing image.
"Deep Blue" (DPW, $17.99) hits bookstores May 6.