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Found Studio

Attraction - Beijing Bird's Nest Stage Musical

Tech & Innovation

This was one of the largest animation projects Found Studio had ever undertaken a whopping 10,000 of LED screens filling one side of the Beijing Bird's Nest Stadium, with live projection mapping onto the stage floor and water screens.

Commissioned by Nestyle Corporation, the company behind the Beijing Olympics Opening Ceremony, "Attraction" was the world's largest musical and the first ever to be held in the Bird's Nest Stadium. 

Each performance involved 600 cast and crew and played daily to an audience of 10,000 people. The team created supporting animation and visual effects for the giant screens and floor area, to complement the musical stage show and set design.

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