Nomoco creates colorful illustrations for Kumon’s latest campaign. The learning center offers tutoring for kids K-12. Nomoco collaborated with the Mullen agency on the advertising campaign. Her illustrations bring learning to life with depictions of wildlife, books, and math.  The idea behind the campaign is about giving voice and vision to possibility, to potential. To reveal the benefits that can’t always be seen on paper and to give intangible concepts like curiosity, self-confidence, potential, etc. a representation parents and their children can see and understand.

Nomoco has been experimenting with inks and their organic movement for the past several years. She uses this technique to create the watercolor-like background of the Kumon ads. Nomoco says of the work, “I receive many inspirations from nature and enjoy transferring this on paper in my way. Through this process I hope my picture will connect with children.”

See more of Nomoco’s illustrations here.

Client: Kumon
Agency: Mullen
Producer: John Rosato
Illustrations: Nomoco

Pocko, in collaboration with Magma, has initiated an exciting new project involving 20 international, award-winning B&A/Pocko artists.

Artists including McFaul Studio, Nomoco, Jorge Alderete, Fernanda Cohen, Staffan Larsson, and Adam Hayes have each customized a series of wooden Matryoshka dolls, using a variety of techniques, from oil painting, ink and watercolor to collage and soldering. Pocko photographer Judith Erwes and animation studio Captive have both produced bodies of work inspired by Pocko Matryoshkas which will be exhibited alongside the dolls.

POCKOSHKO will have the chance to be appreciated by many, starting with an exhibition in the 3 Magma stores as part of the London Design Festival which began Saturday 19th September, and will continue their journey, passing by NYC, Madrid and Milan, to a special final auction, 2 RUSSIA WITH LOVE, in aid of a Russian children’s charity.