January 18, 2012
Michael Schnabel photographs the natural beauty and everyday experience of Mexico for Mexico Today. The initiative promotes a positive image of the country as both an unrivaled tourist destination and a global business partner. In two ads, Schnabel captures stunning mountains and an innovative wind farm.
Read more about Michael Schnabel’s Mexico Today shoot
October 3, 2011
Michael Schnabel photographs the latest ad campaign for the Dodge Ram 1500. The tagline reads, “A vehicle that not only helps you do, but you get where you want to go.” The ads are specially made for the Latin American market.
Read more about Michael Schnabel’s ads for Ram
September 21, 2011
Michael Schnabel exhibits his first solo show at the Osthaus Museum in Hagen, Germany. The show features a total of 52 works from the past decade. Photographs from Schnabel’s most well known series “Nightscapes,” are part of the show. The series includes images of mountains, ocean waves, and most recently museum interiors, taken at night. The newer works portray how art pieces are lighted and rest at nighttime.
Read more about Michael Schnabel’s museum show in Germany
May 4, 2011
Michael Schnabel collaborates with Can-Am for the second time on the global campaign for the Spyder roadster. Schnabel previously captured the Spyder in the California desert in 2009. The latest campaign was shot in Portland, Oregon and the surrounding areas. The diversity of the locale was advantageous to the shoot, providing city, mountain, and coastal sets.
Read more about Michael Schnabel’s shoot for Can-Am Spyder
March 18, 2011
Michael Schnabel has created five original photographs for Das Tirol Panorama. The new museum, dedicated to the tradition and culture of the Tirol region, opened March 12th near Innsbruck, Austria. Schnabel was commissioned to produce new work from his well-known “Stille Berge” series specifically for the museum. The five images of the Tirol Mountains were created during nighttime exposure over the course of four months in 2010.
Read more about Schnabel’s photographs for Das Tirol Panorama
January 31, 2011
Hyundai is releasing a hybrid version of the Sonata later this year. They aim to introduce consumers to their first hybrid car in a series of new ads shot by Michael Schnabel. The humorous tagline “It’s 2011. So Why is This Our First Hybrid?” appears as Hyundai is explains why it has taken them so long to enter the hybrid market.
Learn more about Michael Schnabel’s ads for Hyundai
July 30, 2010
The 51st Communication Arts Photography Annual looks at the best photography of the year, choosing 147 winning projects from the 6,075 entries. Among those to catch the jurors’ eyes are Jamie Chung, Michael Schnabel, and Stephen Wilkes. Says juror Jane Perovich of Getty Images, “Original, authentically inspiring images that are emotionally accessible will continue to be the foundation for what informs us, makes us think and ultimately captivates us.”
Pictured above: Michael Schnabel’s advertising campaign for O2, one of the largest leading mobile telecommunications provider.
View more from Jamie Chung and Michael Schnabel
May 6, 2010
Lürzer’s Archive 200 Best Ad Photographers 2010/2011 has recently been released. Bernstein & Andriulli photographers Stewart Cohen, Florian Geiss, Christophe Gilbert, Stuart Hall, Emir Haveric, and Michael Schnabel are featured for their work in Animals, Automotive, Beauty and Nudes, Children, Interiors, Landscape, Life, People, and Transportation categories. The 416 page volume includes art from 111 photographers that were nominated by ad agency art directors. Lürzer’s Archive then invites the photographers to submit their best work and an international jury of 8 makes the final selections. Congratulations to Cohen, Gilbert, Hall, Haveric, and Schnabel for standing out among the 6,539 submissions.
View more of the work in Luerzer’s Archive
May 4, 2010
Photo District News announces “the innovators who made the year in photography.” Erwin Olaf and Michael Schnabel were recognized for their advertising work, Stephen Wilkes was honored for three of his editorial pieces, and Stewart Cohen’s and Joel Meyerowitz’s photo books were lauded. Pictured above is Olaf’s “Voltaren” campaign with agency Saatchi & Saatchi. The campaign illustrates that with Voltaren gel, the elderly can become flexible as flexible as a ballerina, dancer, or yoga instructor. Creative Director: Magnus Olsson. Art Directors: Alexander Lagoet, Rick Coolegem.
View more of the work that is in the PDN Photo Annual
March 15, 2010
Michael Schnabel finds the intersection of fine art, photography, and advertising in the latest campaign by VCCP Berlin for O2 in Germany. Owned by Telefónica, O2 is a leading provider of mobile phones and broadband in Europe. The tagline for the campaign reads “Creating new paths, so that you have it easier,” showing that O2 is willing to go the extra mile for the consumer.
The images are expansive landscapes that have objects within them that could be viewed as ordered randomness. Ladders, lamps, umbrellas, and chairs all seem casually placed but draw a definitive line for the eye to follow. Says Schnabel, “[The advertising agency] wanted to have the objects embedded in nature as if an artist had laid out an installation and then a photographer happened to pass by and shoot them.”
Find out the exotic locale where the campaign was shot and how the illusion of floating ladders was created
October 22, 2009
The Lucie Awards is the annual gala ceremony that celebrates master photographers and their contributions to the field of photography. Congratulations to Michael Schnabel for being nominated for the Photographer of the Year award. Schnabel received first place in the architecture category for his Autobahn story that appeared in SPREAD Artculture magazine.
More images and Schnabel’s Honorable Mentions after the link.
Read more »
October 12, 2009
Michael Schnabel traveled to sunny southern California to photograph the worldwide campaign for the Can-Am Spyder RT Roadster. During the 7-day shoot he dealt with a sandstorm, a marathon production schedule, and atypical models. Find out how he found grace under pressure and view more images from the campaign after the link.
Read more »
September 9, 2009
Michael Schnabel collaborated with Team One on a campaign to launch the Lexus HS Hybrid. The images are a combination of photography and CGI.