The March/April 2010 Communication Arts Interactive Annual is for sale on newsstands now. Featured in the magazine is Capri Sun’s “Disrespectoids.” The tagline for the campaign is “Respect the pouch” and the Disrespectoids are “a motley crew of kids who innocently but foolishly ‘disrespected’ the pouch and were transformed into physical representations of their disrespect.” Working with Ogilvy & Mather, Tristan Eaton designed the 10 Disrespectoid characters that are the center of the campaign.
On the closing night of the international ANDY Awards, a charity art auction was held with all of the proceeds benefiting Brad Pitt’s Make it Right foundation. The foundation is dedicated to rebuilding lives and homes in New Orleans’ Lower 9th Ward with sustainable means. Bernstein & Andriulli artists generously donated many fine pieces of art for the auction.
Fernanda Cohen designs a comfy and stylish tee for Gap’s line of (PRODUCT) RED apparel. Fernanda Cohen is part of the latest group of up-and-coming artists to create a tee for Gap’s exclusive line of limited-edition tshirts. Half of the profits from Gap (PRODUCT) RED Artist Ts go to The Global Fund to help fight HIV/AIDS in Africa. The tshirt is available online as well as in Gap stores around the world. The purchase of one tshirt provides 10 days of antiretroviral medicine for one person living with HIV in Africa.
In honor of Black History Month, Target recently launched its “Dare, Dream, Do” campaign. The print, web, broadcast, and interactive campaign tells the inspiring stories of Malaak Compton-Rock, Marc Morial, Marcus Samuelsson, and Steve Stoute. The banner ads and video interviews are a blend of 2d and 3d, Digital Kitchen seamlessly mixes live video with Sarah J. Coleman’s intricate hand-drawn illustrations.
FriendsWithYou has been very busy bringing magic to life. They paired up with US Sydney to produce the latest animated spot for Match.com. It’s never too late to find your match! “Better Together” tells the animated tale of a pea and a carrot destined to find one another. From strawberries and cream, fork and knife, to rabbit and hat, watch beloved duos connect in Friends With You’s delightful universe.
Lipton Brisk Iced Teas recently unveiled new flavors – lemon, strawberry melon, tea-lemonade, raspberry, peach, and sweet tea. To celebrate the exciting variety of new tastes, they asked six artists from around the world to illustrate packaging design based on the inspiration they received from trying the iced tea.
ilovedust, Mcfaul Studio, and Tristan Eaton worked with agency Safari Sundays for the new campaign. ilovedust describes the peach flavor as “a sweet fresh taste with a twist.” McFaul’s Raspberry label (pictured above) reflects “a monster taste explosion.” And Tristan’s evocative label for sweet tea shows “that taste of absolute satisfaction.”
The Society of Illustrators was founded in 1901 to promote the art of illustration and to hold exhibitions. Today it continues to uphold this mission, honoring illustrators and showcasing their work in the Society of Illustrators museum and gallery.
On February 5th, 2010, the Society of Illustrators will be hosting an awards presentation and gala for winners in Illustrator 52: Book and Editorial. Josh Cochran will be honored for his “Sleepwalker” illustration in Medical Marvels, written by George Edward Stanley and published by Sterling.
Olaf Hajek’s debut monograph Flowerhead is being released in Europe in Feburary, 2010 by Gestalten. The international release follows shortly in March, 2010. The book is full of advertising, editorial, commercial portraits, fashion illustration, and rarely seen personal work from over the past three years of Hajek’s long illustration career.
Born in Germany and raised in Holland, Olaf Hajek draws inspiration from far-away places such as folk art in Africa and South America and the detailed work and interesting perspectives of India and Persia.
Mark Todd’s “Juggernaut” is a collection of new comic paintings and collage works on paper on view at Billy Shire Fine Arts. The show’s origin is Mark Todd’s early love of comic books and the fantasy world that accompanied them. More than just nostalgia, the pieces in “Juggernaut” are comic book reinventions full of wily energy. Collages and mixed-media pieces make use of found papers, xeroxes, cel vinyl, acrylic, spray paint, and various residue. The show is on view now until February 6th, 2010 – be sure to check it out! More images from the Juggernaut
In the latest issue of New York Magazine, the cover story details the dissension that went on behind the scenes of John Edwards’ camp during the 2008 presidential election. Titled “Saint Elizabeth and the Ego Monster,” the story is an excerpt from the book Game Change by New York Magazine’s John Heilemann and Time magazine’s Mark Halperin.
New York Magazine called on Nathan Fox to tell the story in the style of a graphic novel. Fox’s images illustrate some of the most appalling moments in the book, revealing the tawdry side of the carefully crafted image of the presidential candidate and his retinue.
“Top Gear,” popular hit BBC television series about motor vehicles, is broadcast in the UK, America, Canada, Ireland, Australia, and several other nations. The show is hosted by Jeremy Clarkson, Richard Hammond and James May, but perhaps the most memorable character of the show is the test driver known as “The Stig.”
Starting last December, people had the chance to take “The Stig” home in Rod Hunt’s impeccably illustrated book, Where’s Stig?. Inspired by the classic children’s book Where’s Waldo, readers search for Stig as he is cleverly concealed in scenes such as “Costa del Stig” or “Bonneville Salt Flats Speed Week.” Featured above is Stig in Tokyo, can you find him?
Says Hunt, “I’ve never undertaken a project on quite this scale before, making Where’s Stig? isone of the most challenging projects I’ve ever undertaken, with a solid six months commitment, a huge amount of research and the most detailed artwork I’ve ever produced.”
Hunt’s intricate illustrations have captured the imagination of the public. Where’s Stig has sold over a quarter of a million copies, making it to the top 10 of the Official UK Book Charts. Learn more about the book and play the online game here.
Rod Hunt has worked with Top Gear Magazine for years; check out more of his work here.
Goodby, Silverstein & Partners launched the “Plug into the Smartgrid” Augmented Reality campaign for General Electric. The power grid that energizes America hadn’t been updated in 112 years and GE was doing major overhauls. To educate consumers about GE’s powergrid updates, GSP developed the first campaign ever to use Augmented Reality. People were invited to print out a special AR marker that could be held in front of a webcam for a virtual experience of the Smartgrid.
The response went beyond expectations. What first started as paid media took on a new meaning when the campaign blew up on the blogosphere and began getting picked up by media outlets such as The New York Times, the official publication of the United Nations, Popular Science, and The Wall Street Journal. The augmented reality demonstration video on YouTube received over a million hits, which was then followed with over 80,000 views of user-generated videos of Augmented Reality.
To demonstrate the success of the campaign, GSPSF hired Serial Cut to build 3d information graphics for an animated case study. The engaging two and a half minute video demonstrates facts and figures from the campaign in a light-hearted tone, paired with the 3d informational graphic world that Serial Cut created. The case study is shown above, to view more work from Serial Cut click here.
With B-Bot iphone App, contacts can be turned into customized cartoons designed by Tristan Eaton, founder of Thunderdog Studios. Users have over 400 shirts, pants, shoes, hats, sunglasses, accessories, hairstyles, eyes, mouths, and more to customize their B-Bot character. Make your own, have friends build their B-Bot, or let shuffle do the work for you – the possibilities are endless. One reviewer stated, “B-bot is one of the most creative and alluring apps on the iPhone.” iPhoneAppsPlus, a site that displays app ranks and reviews from all over the world, awarded B-Bot a “Best” reward.
The Soho Partnership has been helping the homeless in New York since 1992. The “Project Stay” program boasts a 72% success rate of people who remain employed for two years or longer. We invite you to shop at the store, where all proceeds of designer clothes such as PHI will go to The Soho Partnership. Have some drinks, peruse the selection of clothing, and check out the new store window designed by Am I Collective and styled by Joseph Delate. Please join us for a party for a cause tomorrow!
UseYourHead (Party for A Cause)
6:00pm – 8:00pm
Tuesday, December 15, 2009
262 Mott St. New York, NY 10012
(212) 334-6755
www.useyourheadnyc.com
RSVP: rsvp2useyourhead@gmail.com
More news from Copenhagen: The Hopenhagen campaign from Ogilvy continues to blanket the city and other parts of the world as COP15 Climate Change Conference continues. Hopenhagen is “a movement to empower citizens to help create a better future for our planet by working together to combat climate change.” Global partners in the Hopenhagen campaign include Coca-Cola, Siemens, and SAP.
Andrew Bannecker worked on a series of posters for Coca-Cola that are displayed throughout the city as COP 15 is underway. The posters can be seen anywhere from on the sides of bus stations to giant billboards stretched across building facades.
The posters’ themes deal with Coca-Cola’s three main initiatives for sustainability: water conservation, recycling, and PlantBottle – a renewable, recyclable, plant-based plastic used in Coca-Cola bottles.
Comments Bannecker, “It’s seems clear that with the current environmental changes facing us, something needs to be done now. I hope that Hopenhagen will be a catalyst.”
