February 1, 2013
Joey L. Hits the Mark with New National Geographic Campaign
National Geographic Channel enlisted Joey L. to help them navigate through the uncharted waters of their first originally scripted drama. “Killing Lincoln” is NG’s first feature film release based on Bill O’Reilly’s book by the same name. Joey L. came into the project via production company Variable, who asked him to help create promotional imagery for the movie. The promotion was a hybrid production of creating still photographs and a commercial for the film. To capture what they needed, Joey and Variable trekked south to Virginia.




















