October 31, 2011
Nomoco creates colorful illustrations for Kumon’s latest campaign. The learning center offers tutoring for kids K-12. Nomoco collaborated with the Mullen agency on the advertising campaign. Her illustrations bring learning to life with depictions of wildlife, books, and math. The idea behind the campaign is about giving voice and vision to possibility, to potential. To reveal the benefits that can’t always be seen on paper and to give intangible concepts like curiosity, self-confidence, potential, etc. a representation parents and their children can see and understand.