Andrew Bannecker Illustrates Chicco’s Times Square Campaign

Chicco, an Italian company specializing in baby products, is launching a new campaign in Times Square to familiarize American customers with its products and its name. The campaign invites parents to film short videos of their babies correctly pronouncing the company’s name, “KEE-ko”, and to post the videos to the Chicco site where they could end up on a massive billboard in Times Square. Andrew Bannecker created illustrations of Times Square for the billboard and website.

Learn more about Andrew Bannecker’s illustrations for Chicco