April 7, 2010
Ford continues its sponsorship of the top-rated television show American Idol. Millions of viewers tune in each week to watch aspiring singers pour their hearts out to judges and then vote for their favorites. This season Ford introduces the Ford Music Video Challenge, offering viewers the chance to win a 2011 Ford Fiesta by watching a Ford sponsored weekly video and answering the accompanying trivia questions.
Tristan Eaton contributed to a segment of the Ford Music Video Challenge, creating 5 splashy designs for the Ford Fiesta that celebrates the vibrant new color range and enhances the curves. Each American Idol contestant donned white suits, hopped into a Ford Fiesta, and wielded a paintball gun “applying” said designs to the vehicles to the tune of “Tick Tock Boom.”