March 15, 2010
Michael Schnabel finds the intersection of fine art, photography, and advertising in the latest campaign by VCCP Berlin for O2 in Germany. Owned by Telefónica, O2 is a leading provider of mobile phones and broadband in Europe. The tagline for the campaign reads “Creating new paths, so that you have it easier,” showing that O2 is willing to go the extra mile for the consumer.
The images are expansive landscapes that have objects within them that could be viewed as ordered randomness. Ladders, lamps, umbrellas, and chairs all seem casually placed but draw a definitive line for the eye to follow. Says Schnabel, “[The advertising agency] wanted to have the objects embedded in nature as if an artist had laid out an installation and then a photographer happened to pass by and shoot them.”
Find out the exotic locale where the campaign was shot and how the illusion of floating ladders was created
March 12, 2010
Spring is upon us, and Justin Hollar takes us there in the fashion pages of the March 2010 issue of Nylon magazine. Hollar lets natural light and his surroundings take play in the images, shot on location at a Catholic School built in 1908. The generous Diocese was tired of seeing the school sit empty and decided to rent out rooms to artists for a reasonable price. The school is now alive with painters, dancers, musicians, and photographers taking residence in the once forlorn school.
View more from Justin Hollar’s shoot for Nylon and find out how he gets models to pose for the camera
March 11, 2010
Jim Wright and Bruce Willis got along like two boys from southern New Jersey for the March issue of Men’s Journal. Wright shot the cover as well as the accompanying story. Bruce Willis currently stars in the film “Cop Out” by Kevin Smith, a comedy about a veteran NYC cop who enlists his partner to help track down a stolen baseball card that will pay for his daughter’s wedding. The initial idea for the shoot was to take a light-hearted, humorous approach, however it gradually evolved into something more raw and intense.
Find out what Bruce Willis was like on set with Jim Wright
March 10, 2010
The March/April 2010 Communication Arts Interactive Annual is for sale on newsstands now. Featured in the magazine is Capri Sun’s “Disrespectoids.” The tagline for the campaign is “Respect the pouch” and the Disrespectoids are “a motley crew of kids who innocently but foolishly ‘disrespected’ the pouch and were transformed into physical representations of their disrespect.” Working with Ogilvy & Mather, Tristan Eaton designed the 10 Disrespectoid characters that are the center of the campaign.
Learn more about the campaign and view all of the characters
March 9, 2010
On the closing night of the international ANDY Awards, a charity art auction was held with all of the proceeds benefiting Brad Pitt’s Make it Right foundation. The foundation is dedicated to rebuilding lives and homes in New Orleans’ Lower 9th Ward with sustainable means. Bernstein & Andriulli artists generously donated many fine pieces of art for the auction.
Learn more about the foundation and where you can bid on the pieces
March 8, 2010
Bill Schwab states, “The American dream is a powerful force and it’s not just a dream – it is a reality for those of us who decide to participate in it.” Schwab is creative director/art director at The Gate Worldwide. He and David Bernstein, ECD/writer, created the latest campaign for State Street Global Advisors (SSgA), the investment management business of State Street Corporation. Stephen Wilkes photographed the accompanying images of the campaign.
Read more
March 4, 2010
What’s better than The Selby being in your place? Being in Selby’s place! Technically, The Selby is living in the window of Colette, but roles will be reversed as onlookers peer into a day in the life of Todd Selby. In the first week of March Todd Selby will be spending time in an installation that is decorated to look like an eclectic mix of all of the apartments that The Selby has documented. His debut book The Selby is in Your Place goes on sale April 1st.
Learn more The Selby’s time behind glass
March 3, 2010
A&E and BLT & Associates worked with Brian Doben on the print campaign and television spots for Kirstie Alley’s reality show “Kirstie Alley’s Big Life.” The 30 second spots show Kirstie enumerating her thoughts on life, love, men, and what else – food. The show follows Kirstie Alley as a single mother raising two teenagers in Hollywood, showcasing her humor and wit as she deals with weight loss and the pursuit of love.
Watch the TV spots and see the full print ad
March 2, 2010
For the March issue of British Vogue, Henry Bourne goes inside the home of design luminary Marc Newson and style maker Charlotte Stockdale. The married couple resides in Howick Place, a former Royal Mail sorting office. The flat boasts 120,000sq ft, 16ft ceilings, and windows nearing 10ft. The expansive space houses many of Marc Newson’s design objects. The grey marble Lathed Table lives in the kitchen, Marc’s chartreuse bottle for Dom Pérignon rests on top of the Low Voronoi shelf, and the couple and their children eat with the tableware that Marc designed for Qantas airways.
Read more
March 1, 2010
Fresh on the newsstands is Tom Corbett’s fashion story in the March issue of Cosmo UK. Readers will appreciate the youthful styling and the vibrant punches of color of the shoot inspired by the hit television show Gossip Girl. Model Kathrin W at IMG would look right at home with Blair Waldorf and fellow Park Avenue Princesses on the upper east side.
View more looks from the Gossip Girl shoot
February 25, 2010
Uli Weber worked with emerging talent Derek Lawlor for a feature in Dazed & Confused. A graduate of Central Saint Martins, Lawlor recently showed his A/W 2010 collection during London Fashion Week. Lawlor is known for using unusual materials to create distinctive looks. Vogue writes, “Inspired by Japanese samurai body armour and traditional Irish weaving practises, Derek has developed a unique knitting technique. Using a plastic wax cord as thread, Derek weaves it through his lace patterns to form fantastic organic shapes on tight-fitting cashmere.”
View more from Uli Weber’s shoot with Derek Lawlor
February 24, 2010
“Starburst: Color Photography in America 1970-1980″ is showing now at the Cincinnati Art Museum, featuring artists such as William Eggleston, Stephen Shore, Mitch Epstein, and Joel Meyerowitz. Starburst takes viewers on a journey through the explosion and development of color photography in America. Once considered less of an art form than black and white photography, the color photography in Starburst addresses the initial controversy surrounding color film and how pioneering artists turned it into high art. In case one can’t make it to the midwest, the work of Stephen Shore, Joel Meyerowitz, and William Egglestone will also be on view at the Edwynn Houk Gallery starting Thursday, February 25th.
Learn more about the shows
February 23, 2010
Fernanda Cohen designs a comfy and stylish tee for Gap’s line of (PRODUCT) RED apparel. Fernanda Cohen is part of the latest group of up-and-coming artists to create a tee for Gap’s exclusive line of limited-edition tshirts. Half of the profits from Gap (PRODUCT) RED Artist Ts go to The Global Fund to help fight HIV/AIDS in Africa. The tshirt is available online as well as in Gap stores around the world. The purchase of one tshirt provides 10 days of antiretroviral medicine for one person living with HIV in Africa.
More info
February 22, 2010
Cole Haan’s Spring/Summer 2010 “The Inspired Life” campaign features everyday people. Todd Selby captured stylish individuals Nicola Vassell, Maria Sharapova, Harley Viera-Newton, James Bond, Magda Wosinska, Johnny Knapp, and Moses Berkson throughout their daily routines. Visit Cole Haan’s “The Inspired Life” website for an inside look at their lives to see what inspires them, featuring interviews, videos, and more.
More from the campaign
February 19, 2010
Uli Weber shot the cover and fashion story that mixes contemporary design and art for luxury lifestyle title Quintessentially Magazine. Quintessentially is a members-only club that provides a wide-range of concierge services to its members. Club-members are privy to Quintessentially’s quarterly magazine, a publication that offers “a wide mix of features, up-to-the-minute news and views, and great reads on everything from travel to arts, health and beauty, shopping, and social trends.”
Learn more
